I went to the first tutorial with my tutor Kate before the spring break with my initial idea which involved several areas of topic around tote bags. To my surprise, she agreed that those topics were all related: brand souvenirs, reconnection between brand and audience, collaboration with artists, social media, and free advertising … However,… Continue reading The first tutorial of the master’s project
Month: March 2020
the initial idea of the master project
Having a great interest in tote bags, I would like to continue the research area in the Research Methods unit last term, which is ‘The power of logo tote bags as ‘walking billboard’: From T-shirts to canvas logo tote bags’. Excerpts of the essay of Research Methods unit: The power of logo tote bags as ‘walking… Continue reading the initial idea of the master project