Month: May 2020

Having left much merchandise in London, I asked my friend to send me footage of merchandise that they have at their disposal, choosing some of that footage to make a little test video. It leads to more ideas for presenting merchandise. Also, the Fruits Magazine, which is about Harajuku, whose remixing merchandise is highly valued by customers,… Continue reading A little video test and a video reference

“UT certainly think so that’s why its slogan is WEAR YOUR WORLD. By finding and wearing a T-shirt that entices you, you open up yourself and those who see you to a whole new culture. That word, culture: what exactly does it mean? Who makes it? What’s so great about it? “ The magazine of… Continue reading WHAT DOES CULTURE MEAN TO YOU? — Inspiration from Uniqlo’s UT 2020 magazine

“ We want to create T-shirts, but we also want to create culture. ” The Japanese brand Uniqlo is famous for its collaboration on the Uniqlo T-shirt collection called UT.  “UT is a celebration of pop culture from around the world. Iconic classics and fan favorites alike are reintroduced in this exclusive collection of original artwork.… Continue reading Uniqlo’s T-shirt collection

Like Stella McCartney, Arket puts a great emphasis on fashion sustainability as well. However, while the campaign films of Stella McCartney focus on conveying the element of sustainability by narrative and scene-setting, those of Arket are paid more attention to the presentation and the sounds of sustainable material as well as its link to the… Continue reading Research on Arket’s campaign focusing on fashion sustainability

During the temporarily close of Tate Modern, I found this exhibition tour video shared by Tate Modern on YouTube. Andy Warhol’s LGBTQI identity and concerns with death and religion is discussed through the immigrant story. It provides me with more stories behind Andy Warhol such as his silver factory, a studio that gathered with many… Continue reading Andy Warhol at Tate Modern and footage of the merchandise